Welcome to our sanctuary of relaxation and healing. Rebalance your body, mind and spirit with our authentic Thai therapies.

Privacy Policy

How we collect, use, and protect your personal information

Last Updated: January 2025

At Southwest Thai Massage ("we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or communicate with us.

1. Information We Collect

We collect information that you provide directly to us, including:

  • Personal Identification Information: Name, phone number, email address, mailing address
  • Health Information: Medical conditions, injuries, allergies, or health concerns relevant to massage therapy services
  • Payment Information: Credit card numbers, billing address, and payment history (processed securely through third-party payment processors)
  • Appointment Information: Service preferences, appointment history, and scheduling details
  • Communication Preferences: Your preferences for receiving communications from us
  • Website Usage Data: IP address, browser type, pages visited, time spent on pages, and referring website addresses

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our massage therapy services
  • Process appointments and manage your bookings
  • Send appointment confirmations, reminders, and updates
  • Respond to your inquiries, comments, and requests
  • Send promotional communications (with your consent, which you can withdraw at any time)
  • Process payments and prevent fraudulent transactions
  • Comply with legal obligations and protect our rights
  • Analyze website usage to improve user experience

Text Messaging (SMS) Communications

Consent: By providing your mobile phone number and opting in to receive text messages, you consent to receive automated text messages from Southwest Thai Massage. You are not required to consent to receive text messages as a condition of using our services.

Message Types: We may send you text messages for the following purposes:

  • Appointment confirmations and reminders
  • Service-related updates and notifications
  • Promotional offers and specials (only if you have opted in to marketing messages)
  • Important business updates

Message Frequency: Message frequency varies. You may receive up to 4 messages per month for appointment-related communications. Marketing messages are sent less frequently, typically 1-2 times per month, and only if you have opted in.

Data Rates: Message and data rates may apply. Standard messaging charges from your mobile carrier will apply. We are not responsible for any charges incurred.

Opt-Out: You can opt out of receiving text messages at any time by:

Opt-In: To receive text messages, you must explicitly opt in by providing your mobile phone number and checking the consent box when booking an appointment or signing up for our services.

Help: For help with text messages, reply HELP to any message, or contact us using the methods listed above.

Carriers Supported: We support all major U.S. carriers, including but not limited to AT&T, T-Mobile, Verizon, Sprint, and others. Message delivery is not guaranteed and may be affected by carrier network issues.

3. Email Communications

We may send you email communications for appointment confirmations, service updates, and promotional offers. You can opt out of marketing emails at any time by:

Please note that we may still send you service-related emails (such as appointment confirmations) even if you opt out of marketing communications.

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: We may share information with third-party service providers who perform services on our behalf, such as payment processing, appointment scheduling, and email/text messaging services. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
  • Legal Requirements: We may disclose information if required by law, court order, or government regulation, or to protect our rights, property, or safety, or that of our clients or others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
  • With Your Consent: We may share your information with your explicit consent or at your direction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Security measures include:

  • Encryption of sensitive data in transit and at rest
  • Secure payment processing through PCI-compliant providers
  • Regular security assessments and updates
  • Limited access to personal information on a need-to-know basis

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access: You can request access to the personal information we hold about you
  • Correction: You can request correction of inaccurate or incomplete information
  • Deletion: You can request deletion of your personal information, subject to legal and operational requirements
  • Opt-Out: You can opt out of marketing communications (SMS, email) at any time
  • Data Portability: You can request a copy of your data in a portable format

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing behavior on our website. Cookies are small data files stored on your device that help us improve your experience.

Types of cookies we use:

  • Essential Cookies: Required for the website to function properly
  • Analytics Cookies: Help us understand how visitors use our website
  • Functional Cookies: Remember your preferences and settings

You can control cookies through your browser settings. However, disabling cookies may affect website functionality.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

  • Posting the updated policy on this page with a new "Last Updated" date
  • Sending an email notification (if you have provided your email address)
  • Displaying a notice on our website

Your continued use of our services after such changes constitutes acceptance of the updated Privacy Policy.

12. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

  • The right to know what personal information we collect, use, and disclose
  • The right to delete personal information we have collected
  • The right to opt out of the sale of personal information (we do not sell personal information)
  • The right to non-discrimination for exercising your privacy rights

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to your inquiry within 30 days.

14. Consent

By using our website and services, you consent to the collection and use of your information as described in this Privacy Policy. If you do not agree with this policy, please do not use our services.